SevenStore

SEVENSTORE is a premium fashion and streetwear retailer, launched as a sub-brand of Footasylum. It curates a selection of high-end and emerging brands, blending contemporary fashion with cutting-edge design. The platform offers a carefully selected range of apparel, footwear, and accessories from global designers, catering to trend-conscious consumers. With a strong online presence and a flagship store in Liverpool, SEVENSTORE bridges the gap between luxury fashion and street culture.

Client

Footasylum

Product

SevenStore App

Sector

Retail

Development

iOS, Android

The Challenge

SevenStore required a seamless and high-performing mobile shopping experience that aligned with their brand’s premium positioning. The project involved integrating the app with their backend systems and CMS, ensuring real-time product updates, personalized content, and a smooth shopping journey. Additionally, advanced analytics tracking needed to be implemented to monitor user behavior, track abandoned carts, and optimize the purchasing funnel. The goal was to create an app that not only reflected SevenStore’s brand identity but also provided a data-driven approach to improving customer engagement and sales.

What we did

Over the course of development, we worked closely with SevenStore to integrate their backend systems and CMS, allowing for seamless product updates, dynamic content management, and a more personalized user experience. To enhance performance and customer insights, we implemented advanced analytics tracking, enabling real-time monitoring of key metrics such as cart abandonment rates, conversion tracking, and user engagement trends.

UI and UX improvements were also a key focus, ensuring that navigation remained intuitive, visually polished, and optimized for a frictionless shopping experience. Through continuous iteration and refinement, we delivered a modern, scalable, and data-driven mobile app that supported SevenStore’s e-commerce strategy and enhanced the overall user journey.